Free Energy Drinks

So, Monster was handing out free coffee flavored energy drinks last week across campus. Obviously, being on such tight budgets being college students, who is going to refuse a free drink? One of the top concerns though is having college students being the targeted group for these products, because it is common to find students mixing energy drinks with alcohol. This is dangerous because as we all know, alcohol is a depressant and often makes you tired or drowsy. An energy drink is a stimulant and is meant to give you a boost with that extra shot of caffeine. This can cause an immense amount of health risks, and can "slow reaction times and slow motor functions". Studies have also shown that energy drinks can increase blood pressure and also heart rate, and long term effects are still unknown. If we are trying to promote a healthy lifestyle among students, then why are college campuses allowing these energy drink vendors to hand out free samples to students?